How AI Product Photos Work in 3 Steps

How to create AI product photos: from phone photo to image set in three steps.

This is how you create AI product photos: upload 2-3 phone photos of a product, choose model, studio set and shots, and start. STYLEPOT STUDIO recognises product, colour, material, length and branding, creates the image set within a few minutes and saves it with SEO copy in your history.

Creating AI product photos: the process in detail

At its core there are three steps. In everyday work, the journey of a product from the warehouse to your shop looks like this:

Create an account. New accounts receive €20 starting credit, with no subscription.
Prepare the product: smooth it out, make labels visible, fasten buttons the way the product is worn.
Take three phone photos: front, back and one detail.
Upload and check the recognition. The studio shows product type, colour, material and length, and you correct them if needed.
Choose a model, a studio set and, if you like, an editorial set.
Select the shots and look at the price before you start.
Check the image set and have individual images regenerated if needed.
Download it or send it to Shopify, Shopware or STYLEPOT ORDER.

Tips for your phone photos

You do not need an expensive camera. A current smartphone is enough, as long as a few things are right. The better the source photo, the less you have to fix later.

Daylight by a window, no direct sun
No flash, it distorts colours and creates harsh shadows
The whole product is visible, no trouser legs cut off
Tap to focus instead of zooming, no filter, no beauty mode
Label, button or fabric fills the detail photo

Whether you shoot it laid flat, hanging or worn is up to you. Worn shows the length best, which is worth it for trousers and shorts. Laid flat is the quickest, for example when you photograph the whole sample collection in one afternoon. The background does not matter, but a calm background helps with recognition.

What the studio checks

As soon as you upload, the studio reads from your photos what needs to be right in the final image and shows it to you to check.

Product type and cut, for example wide leg jeans or overshirt
Colour and material
Length, measured on the photo relative to knee and ankle
Logos, labels, rivets and embroidery
Back view and details from the second and third photo

This information goes into every image as a fixed reference. After creation, the first model image of every product is checked automatically, and the studio checks the colour. If an image should be regenerated, it tells you. The final check is yours. Look at every image, especially with highly reflective materials and very small details such as fine print.

How long does it take?

An image set is usually ready within a few minutes. Large collections keep running on the server in the background, even if you close the browser. In the queue you follow every product and every shot live, and finished image sets land in your history.

For a brand, that means the sample arrives in the morning, gets photographed and can be in the B2B shop or the pre-order line sheet the same day.

Download and formats

Up to 46 shots per product are possible. Every image set comes as a ZIP with JPG or PNG, optionally in 4K, and the SKU becomes the file name. Alternatively, send the images straight to Shopify, Shopware or STYLEPOT ORDER or fetch them via the API. For every image set you can have an SEO title, description and alt texts created. You can download other formats later as well.

Format	Typical use	Size
3:4	Fashion shops, category pages	1536 × 2048 px
4:5	Social media, some shops	1632 × 2048 px
1:1	Marketplaces, shop system default	2048 × 2048 px
2:3	Narrow grids, lookbooks	1360 × 2048 px

Before the images go live

We recommend labelling AI images in your shop, for example with a sentence in the footer or on the product page. Marketplaces have their own image guidelines, some of them also covering AI images. Check the current requirements before you upload.

The three steps

Upload phone photos
Front, back and one detail, for example the label or fabric. Laid flat, hanging or worn, the background does not matter. The studio recognises product type, colour, material, length and logos and shows you the result to check.
Choose model, set and shots
Choose a model, a studio set for the product images and, if you like, an editorial set for mood images. Then the shots: on-model, ghost mannequin, flat lay, detail, mood. Your selection is prefilled for the next product.
Create and download
You see the price before you start. A few minutes later the image set is ready. Download it as a ZIP in the right format or send it to your shop.

Frequently asked questions

Do I need a good camera?

No, a current smartphone is enough for good AI product photos. More important than the camera are daylight without flash, a sharp image and the whole product being visible. For the detail photo, move close to the label or fabric instead of zooming. Turn off filters and beauty mode so the colour stays true.

Can I have an image regenerated?

Yes, you can have any image regenerated on its own and describe what should change. The rest of the image set stays as it is. This is useful, for example, when a small detail such as a button placket or fine print is not quite right, or when a reflection on a shiny material is distracting.

What happens if I close the browser?

Nothing, your image sets keep running on the server and appear in your history when they are ready. That also applies to large collections with many products. When you come back to the studio, the queue shows which products and shots are still running and which are already done. So there is no need to wait in front of the screen.

How long does an image set take?

An image set is usually ready within a few minutes. If you start a whole collection in Collection Mode, the studio works through the products in the background. You follow the progress live in the queue, product by product and shot by shot. Finished image sets appear in your history, and you download them from there.

Does the background have to be white?

No, the background of your phone photos does not matter, because the studio replaces it with the studio set you have chosen. You can shoot on the warehouse floor, on a hanger on the door or on the packing table. A calm background without lots of other objects does help with recognising product, colour and length.

Which formats can I download?

You download every image set as a ZIP in 3:4, 2:3, 4:5 or 1:1, as JPG or PNG and optionally in 4K. The long side has 2048 pixels, enough for the zoom function in your shop. Instead of a ZIP, you can also send the images straight to Shopify, Shopware or STYLEPOT ORDER.

How much does it cost?

You pay from €0.90 excl. VAT per finished image from your credit, with no subscription and no minimum quantity. Before every start the studio shows you the price for the shots you have chosen, and only what is completed is charged. Options such as 4K or product videos can cost more. New accounts receive €20 starting credit to try it out.